TouchUp

TouchUp is a smart beauty vending machine company that brings premium beauty and personal care products directly to consumers through strategically located kiosks across Lebanon. Positioned in malls, hotels, airports, universities, beach clubs, and entertainment venues, TouchUp offers convenient access to everyday beauty essentials whenever customers need them. Our machines feature a curated selection of makeup, skincare, sunscreen, feminine care products, hair accessories, fragrances, and travel-size necessities from trusted local and international brands. TouchUp addresses the growing demand for convenience by providing a fast, cashless, and accessible shopping experience available throughout the day. By combining beauty retail with innovative vending technology, TouchUp delivers an elevated, modern solution for beauty on the go, making self-care products available exactly when and where customers need them.

TouchUp is a premium beauty vending machine business that provides instant access to beauty and personal care essentials through smart, self-service kiosks located in high-traffic areas across Lebanon. Our initial launch will focus on strategic locations such as shopping malls, airports, hotels, universities, beach clubs, and entertainment venues where consumers frequently need last-minute beauty products. The machines will offer a curated selection of makeup, skincare, sunscreen, feminine care products, fragrances, hair accessories, and travel-size essentials from trusted local and international brands. Customers will be able to purchase products quickly and conveniently through a fully cashless payment system. The first phase of the business will focus on launching and validating one flagship machine in Beirut. Once performance, demand, and profitability are established, additional machines will be deployed in other premium locations throughout Lebanon. TouchUp's competitive advantage lies in its unique combination of convenience, premium branding, strategic placement, and carefully selected product assortment. By bringing beauty products directly to consumers exactly when they need them, TouchUp creates a modern retail experience while generating recurring revenue through product sales and future brand partnerships.

• Vending Machine Purchase$12,500
• Initial inventory$6,000
• Branding & Machine design$2,500
• Software & Payment integration$2,500
• Installation & Logistics$3,000
• Marketing & Launch Campaign$3,500

1. Planning & Sourcing
   Jan 2027 – Jan 2027
   Finalize branding, secure suppliers and purchase first vending machine
2. Setup & Installation
   Feb 2027 – Feb 2027
   Stock inventory, install the machine and integrate payment system
3. Launch & Growth
   Mar 2027 – Apr 2027
   Launch TouchUp in Beirut, monitor performance, and prepare for expansion

Break-even

Expected break-even within 12–18 months of launch

ROI timeline

Target full investor ROI within 24–36 months

Profit split

70% Founder / 30% Investors until investors recover their initial investment, then 85% Founder / 15% Investors thereafter.

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