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Food & Beverage· 📍 Rabieh, Lebanon

bey-gels

bagels à la libanaise aka bey-gels

bey-gels 1
Raising
$50,000
Raised so far
$0
Min. investment
$2,000
Max. investors
8
Total deal size
$60,000

About the project

bey-gels is a modern Lebanese bagel concept bringing authentic New York–style bagels to Lebanon with a local twist. By combining premium ingredients, specialty coffee, and Lebanese-inspired flavors, we aim to fill a gap in the market with a fresh, highly scalable café brand. Designed for strong social media appeal, delivery growth, and repeat daily customers, bey-gels targets young professionals, students, and food lovers looking for a unique breakfast and café experience. With high-margin products and franchising potential across the region, bey-gels offers investors an opportunity to join an early-stage brand with strong identity and expansion potential.

Business plan

bey-gels is a modern Lebanese bagel café concept bringing authentic New York–style bagels to Lebanon with a local twist. The business will offer handcrafted bagels, specialty coffee, breakfast sandwiches, and fresh grab-and-go products in a trendy café environment designed for dine-in, takeaway, and delivery. The concept targets young professionals, students, tourists, and food lovers looking for a premium yet affordable breakfast and café experience. bey-gels will focus heavily on branding, social media marketing, and visually appealing products to create strong customer loyalty and repeat purchases. Funding will be used for equipment, café design, branding, packaging, inventory, marketing, and operational setup. The long-term vision is to expand into multiple locations across Lebanon and eventually franchise regionally.

Use of funds

  • Rent & Deposit$10,000
  • Licenses & operations$5,500
  • Marketing & Social media$7,000
  • Interior design & Furniture$10,000
  • Branding & Packaging$8,000
  • Initial inventory$8,000
  • Kitchen Equipment$11,500

Revenue projections

TimelineRevenueProfit
Year 1$120,000$35,000

Timeline & milestones

  1. Location setup
    Oct 2026 – Nov 2026
    Complete renovations, equipment installation, and hiring
  2. Planning & branding
    Sep 2026 – Sep 2026
    Finalize logo, menu, supplier sourcing, and cafe design
  3. Grand opening
    Jan 2027 – Jan 2027
    Official opening with marketing partnerships and delivery platform integration.
  4. Soft Launch
    Dec 2026 – Dec 2026
    Launch social media campaign and begin test operations.

Key metrics

Break-even
Expected break-even within 12–18 months through dine-in sales, delivery growth, and repeat customer retention.
ROI timeline
Investors are projected to begin receiving returns within 18–24 months, with full ROI targeted within 3–4 years depending on expansion and performance.
Profit split
20% of net profits distributed to investors until full ROI is achieved, followed by 10% ongoing profit share.

Documents

Meet the founder

Interested in this opportunity?

Download the SAWA app to message the founder directly.